How to Deal SEO Updates?posted by Sugan Bagri on 15th December 2013
In this dynamic changing modern business world, we need to put on information on google regularly and also notice their effect when they are publicized. Google annually deals with about 500 SEO updates to its algorithm and maintaining all of its implications which can be a daunting task. As a matter of consideration, it can acquire huge resources of both money and time and carry out even the effectively planned online advertising campaign.
As we have entered into 2014, things might quiet down a bit and it is unlikely that we will see any time soon, a return to the pre 2007 where SEO updates were made every six to nine months period. Therefore, it makes more sense to know what to do to prove that website is regularly and continuously dealing with SEO updates rather than worrying about every minute changes google carries out.
Proving your website from the roller coaster ride of the google SEO changes is not similar as ignoring SEO. The initial one permits you to take into your consideration every SEO updates which google makes, while the latter one helps you to slip off into obscurity and feasibly procure yourself with work that does not characterize with the words like, “online”,”SEO” or “ digital” in any manner.
Focus upon the core aspects: If your website in the recent era does not offer the clients a truly useful, easy to navigate interface, then it will become apparent both by the bounce rate and the pictures to text ratio on your landing pages. Moreover, your click through rate also provides you with the matter of fact that whether you have done your work effectively in snippets and descriptions that attracts the visitors’ attention.
Search out for who you are: There are several business houses in the present business world which lose sight over who they are and what they actually do. As a matter of fact, this also means that they lose sight of simply what is the core factor that makes them unique. Differentiation is the key factor when it comes to the branding aspect and unless you know what you do and why you are different from your competitors, you cannot effectively project it to your potential clients.
Offer value rather than only products: value is a kind of service. Whether you are selling software, hardware or cars, if you are not effective in delivering true value to your online visitors then you will not be able to be in business for longer time span. Both the products and the services are transient and they altogether neither generate consumer loyalty nor create long term relationships. However, a service does include both the aspects because it alters the transitional value of the client and the supplier relationship. How you turn your business from one that sells something to one that actually answers a real need and also happens to sell something is a conceptual challenge faced by many enterprises.